Fujifilm X Half Digital Camera (X-HF1)

The Fujifilm X Half redefines the joy of everyday photography — blending the ritual and aesthetic of half-frame film cameras with modern digital convenience. Built around a vertical-oriented 1-inch BSI sensor and a FUJINON 32mm F2.8 fixed lens, it is purpose-built for portrait-orientation shooting and social-first storytelling.

• Hong Kong Authorised Goods
• 1 Year Hong Kong Warranty

Key Highlights:

• 17.7MP 1-inch back-illuminated CMOS sensor, vertically oriented for native 3:4 ratio shooting
• FUJINON 32mm F2.8 fixed lens (10.8mm actual focal length)
• Innovative 2-in-1 mode: combine two vertical photos or videos into a single diptych image in-camera
• Film Camera Mode: shoot with OVF only, advance with the film lever, and reveal images after a set number of frames
• 13 Film Simulation modes including new REALA ACE, plus 8 instax™ filters
• 3 new creative filters: Light Leak, Glare & Flare, and Expired Film
• Reverse Galilean optical viewfinder (~90% frame coverage)
• 2.4" touchscreen LCD (0.92M dots)
• Lightweight 240g compact body — inspired by classic half-frame film cameras
• Battery life: approx. 880 shots (OVF mode)
• Supports SD/SDHC/SDXC cards up to 2TB; Wi-Fi & Bluetooth 5.2